Monthly Archives: April 2014

Tracking Sales from Apple and Amazon

Our development team is continually looking at ways to adapt Multipub to better meet the demands of today’s market. With the rise of Internet sales, companies, like Apple and Amazon, provide a new, but independent revenue stream. Subscriptions purchased through these entities can be difficult to integrate into a company’s existing accounting system, as Apple …

How to Organize Your Circulation Department

One of the largest differences in how the two are structured is the way in which each is managed. At larger companies, circulation departments are managed by operations. Smaller organizations typically flow circulation tasks through their marketing manager. Responsible for sales and customer retention, marketing departments at small companies handle customer service, fulfillment, invoicing and …

Payment Gateways and Processors: How Are Orders Processed Online?

Payment gateways and processors are necessary components to collecting payment information online. Knowing the differences between the two and how they work together can seem daunting, but understanding how they function is the first step in choosing solutions that work best for your company. In a nutshell, a payment gateway is a service that authorizes …