Monthly Archives: July 2015

New User Portal Available for Multipub

We are pleased to share our newly redesigned user portal is up and running. The site has internal search capabilities, allowing users to find the answers to their questions quickly and easily. Designed for Multipub customers, it offers access to: Support documentation. A full users’ manual. Release note information. Here’s how you can access the …

Call for Subscription Management Resources

Over the years, we’ve developed a number of partnerships to offer our clients a wider array of services. As an extension of this, we’re compiling a subscription management resources list and need your help. We’d like to know which products and companies you can’t live without. Tell us on Facebook, Twitter or LinkedIn who you use with Multipub, …

New WordPress Hosting Partner – Flywheel

Recently, we began searching for a new hosting solution for our eCommerce clients who use Multipub’s hosted shopping cart. As we looked for a partner, we knew we wanted: A specialized hosting provider whose sites were tuned for WordPress A company who had WordPress experts on staff to provide support and security updates. After investigating …

Building a Marketing / Audience Database

This month at #SIPADC2015, I participated in a round table on building a marketing/audience database. There, we discussed the importance of unifying information into one system and collecting meaningful data. Having an integrated database: Makes it easier to select records for marketing efforts. Increases content relevance. Allows you to identify new product opportunities. Improves cross-selling. …

Save Time by Using Multipub and Microsoft for Custom Emails

You can use Multipub and Microsoft Word together to send personalized, custom emails and form letters to subscribers. This mail merge can take Multipub data that is exported to a flat file (e.g .txt or .csv) or via an ODBC connection. By utilizing the mail merge functionality, you can personalize: Invoices Statements Renewals Customer service letters …