We’re often asked about our API’s, so today, we’re sharing information about those available via the Mult-e-commerce module. For starters, all of our API’s submit and retrieve data from the Mult-e-commerce database. The Multipub and Mult-e-commerce databases are then kept up-to-date via Replication, which runs continuously. Nearly all subscriber and order fields are included with …

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Yesterday, we attended the keynote speech “The Membership Economy: What it Means for Specialty Publishing” at the Business Information & Media Summit. The speakers focused on how publishers are building communities from their subscription/audience databases. The key difference between memberships and subscriptions is that a membership offers two way communication, whereas with a subscription, the …

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Earlier this month, we attended a session of the Software & Information Industry Association’s (SIIA) Deciphering Finance series. With the rise of online sales and products, we learned state sales tax is an area organizations can no longer ignore. Everyone will have to ask the question of which they’ve been afraid, “Should we be charging sales …

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Last week, we shared how Multipub is measuring article views by connecting to our clients’ CMS. Today, we are discussing a new feature included in our most recent release – scanning. The use of a scanner reduces keystrokes saving time and increasing accuracy. Incorporating technology like this helps Multipub users do more with less. In …

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We are pleased to share our newly redesigned user portal is up and running. The site has internal search capabilities, allowing users to find the answers to their questions quickly and easily. Designed for Multipub customers, it offers access to: Support documentation. A full users’ manual. Release note information. Here’s how you can access the …

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Over the years, we’ve developed a number of partnerships to offer our clients a wider array of services. As an extension of this, we’re compiling a subscription management resources list and need your help. We’d like to know which products and companies you can’t live without. Tell us on Facebook, Twitter or LinkedIn who you use with Multipub, …

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This month at #SIPADC2015, I participated in a round table on building a marketing/audience database. There, we discussed the importance of unifying information into one system and collecting meaningful data. Having an integrated database: Makes it easier to select records for marketing efforts. Increases content relevance. Allows you to identify new product opportunities. Improves cross-selling. …

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You can use Multipub and Microsoft Word together to send personalized, custom emails and form letters to subscribers. This mail merge can take Multipub data that is exported to a flat file (e.g .txt or .csv) or via an ODBC connection. By utilizing the mail merge functionality, you can personalize: Invoices Statements Renewals Customer service letters …

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Creating a Request for Proposal (RFP) is often the first step towards finding a new software partner. It can take a lot of time to develop the right questions and outline your requirements. To simplify things, we’ve created an RFP template for you use. In it, you’ll find typically asked questions and a general framework. …

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