Next week, we’ll be in Los Angeles for the Association for Audience Marketing Professionals conference on September 14, 2017. As a sponsor and exhibitor of the event, we are looking forward to learning more about how audience marketers can drive revenue. If you’re going to be in L.A., we’d like to meet with you. Schedule …

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Our Finder Number Database was created to help companies manage and store lists purchased for one-time use. With this module, you can keep large, database lists in a subsidiary database connected to Multipub. This ensures purchased lists are kept separate from subscriber information, reducing the risk of overuse. However, because they are linked, prospects from …

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On Monday, our office will be closed in celebration of the solar eclipse. With headquarters in Kansas City, we are just a short drive away from the path of totality. Because of the proximity, we wanted to offer our team the opportunity to see it in person. We will back up and running on Tuesday. …

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In our upcoming release, v.14.18, Multipub users will have access to a new, time-saving functionality. Instead of scheduling activities individually for each subscriber, they can now be added electronically in mass. With this new software, users can select to schedule follow-up or marketing activities by list code, campaign or query. This change makes managing subscriber …

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We’ll soon be walking our newest team member through the ins and outs of Multipub. To bring her up to speed, we created a training plan. We’d like to share it with you. Below, you will find a step-by-step plan for teaching your staff how to efficiently and effectively use our platform. 1. Attend/schedule Multipub …

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The Multipub Spooler is the file management or folder system for all reports and exports that come from Multipub. Use it to run a report and then, extract the raw data to perform additional analysis on it. For example, you can create a monthly activity report and then, export that data into an Excel document …

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We are pleased to share we’ve added a new capability to Multipub. Now, users can manage Usage-Based Bundles in our platform. This functionality was designed to let companies presell a package of items that can be downloaded, delivered or shipped at a later time. Payment can be made upfront or as each item is used. …

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For years, our platform has helped organizations manage accounting, marketing and fulfillment operations. Now, we’re expanding our capabilities to help you do more with less. We’re pleased to introduce our latest offering, Multipub Full-Service. With Multipub Full-Service, you can get the most out of our complex platform without adding staff. We’ll work with you to …

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While at SIPA, we attended the keynote “Using Data to Drive Your Content and Marketing Strategy,” which was presented by Nikesh Desai, CEO of InvestingChannel. In the presentation, he shared how data can be used to impact and inform strategies for content creation, product marketing and owned, earned and paid media. He discussed how it …

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