Tips & Tricks

Subscription management conversion

Converting to a new subscription management system can be overwhelming. In today’s post, we’ll walk you through our tested process. Find strategies to help you prepare for your implementation, along with a sample schedule below. Preparing for a Data Conversion Before making the switch to a new platform, publishers must complete a data conversion. There …

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deferred revenue

Correctly managing, analyzing and reporting deferred revenue is one of the most important aspects of running a subscription business. Although deferred revenue is a liability on the balance sheet, it is the best predictor of future earnings. A growing deferred revenue balance means that your company has increased its sales and obligations to serve products …

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multipub website integrations

For businesses with physical remits, like invoices and renewals, scanning can help increase efficiency and accuracy when connected to a subscription management platform. In the first video shown below, Multipub President Lorna Fenimore walks viewers through the tools needed. While in the second, she provides a demonstration of how it works within our system. Ready …

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multipub multi-response codes

Our platform’s multi-response demo codes allow publishers to input more than one response in a single field. They are often used by audited publications who track areas of interest or purchasing authority of the subscriber. They can use this information to target their marketing efforts internally or leverage it as an additional sales offering to …

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marketing codes demographics

Marketing codes or demographics help businesses classify and organize data, so they can identify emerging trends, better serve subscribers and effectively grow their business. Our platform supports publishers by allowing them to collect a virtually unlimited number of demographics. In Multipub, each demographic field may have some unique attributes, so determining how and when to …

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scanning barcode

Scanning orders can save businesses valuable time. Instead of physically entering each item, companies with physical remits, like invoices and renewals, can load data into Multipub automatically. This increases their efficiency and accuracy. With our system, it can be used to scan: Quick payments Orders Finder numbers Find out how each of these features work …

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accounts receivable reports

Cash flow is often considered one of the most important aspects of managing a business. Overseeing your accounts receivable (A/R) and keeping them up-to-date is essential to maintaining a steady cash flow. Our subscription management system, Multipub, offers extensive functionality to aid publishers in managing their A/R. Issuing Invoices and Statements for Subscriptions Invoices can …

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daily rate codes newspapers

A year ago, we expanded our rate code set-up options. Now, when setting rates for Multi-Issue Pricing, Multipub users can price a product by either the term or by the day. This is particularly valuable to our newspaper and other clients who have issue prices that vary by day, like a Sunday paper or special …

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subscription earned income

Analyzing your earned income is an important part of any business. But, reporting earned revenue for subscription-based companies presents its own set of complexities. If you operate on a cash basis, reporting may simply be based on the cash received each day or month. This information is readily available by running a Deposit Report, Payments …

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