Client Challenge:
American Lantern Press was using a subscription management system that placed product and subscription information in separate databases. With their mix of subscriptions, premiums and one-off products, they couldn’t easily access a complete view of each subscriber. They were looking for a platform that would streamline their efforts and house their data in a single place.
Client Brief:
Client Name: American Lantern Press
Industry: Consumer
Why Multipub: Manages products and subscriptions in one database
Solution:
With Multipub, American Lantern Press can quickly access a 360° view of every customer. At the subscriber level, they can see product and subscription information in one place. Since that time, we’ve continued to evolve with their business, helping them migrate to Multipub’s Cloud solution. This change frees them from maintaining and managing servers in-house.
The Benefits:
- Manages subscriptions and products in one platform.
- Supports premiums.
- Runs on the Cloud.